03 2 / 2011

It’s 3:26am…Are you an Alpha Tester?

My new site, Housefed.com, needs some awesome testers. Are you signed up?

If you are any of the following, please go to Housefed.com and drop me your email!

  • A foodie
  • Outside the US
  • Want to be the Housefed Mayor of your city (working on the name)
  • A techie who wants to meet other techies

Oh and why is Emile up at, now, 3:30am writing this? Because I think this site is going to rock :)

Thanks for everyone who is already on the list! More invites will go out as I wrap up this round of changes.

02 2 / 2011

Simplicity is Hard

As I’m opening up Housefed.com to the public, the site has gone through 3 versions in the last three days. Yes, 3 dramatic iterations. 

Version 1: Pretty Good, but will be really hard to get traction

Version 2: Much Better, but a mix of V1 with new ideas -> Confusing

Version 3: Simplified V2, dropping V1 ideas all together (but those will come back down the road)

I realize this is all very vague, however my point is clear. Simplicity is hard. 

To make something simple, there must be a clarity of purpose and vision. If you can’t clarify what you are trying to do, you will fail. 

Users won’t understand what is going on. You won’t understand what you are building. 

These iterations have lead to a few setbacks in the launch, but don’t worry, I have a list of people I need to get invites to. If you would also like to get on the Alpha list, please submit your email here: housefed.com